IPhone 17 may sell out before launch. 70% of US users plan to upgrade ahead of Apple's 'Awe Dropping' event on 9 Sept 2023. A survey by SellCell found high interest in the new series. Pro and Pro Max models are most popular. Battery life is the top reason for upgrading. Price remains the main obstacle. The event will showcase new iPhones, Apple Watch, AirPods, and AI features. Brand loyalty is strong, with 70% users staying with Apple. AI features are important to 44% of respondents. Pricing will influence upgrade decisions for many users. (Updated 2 Sep 2025, 16:07 IST; source: link)
Key Points
- IPhone 17 may sell out before launch
- 70% of US users plan to upgrade ahead of Apple's 'Awe Dropping' event on 9 Sept 2023
- A survey by SellCell found high interest in the new series