Ching's Desi Chinese brand hired director Atlee for a ₹150 crore ad campaign. Ranveer Singh, Bobby Deol, and Sreeleela will star in the commercial. The shoot includes grand sets, VFX work, and multiple locations. This budget surpasses some Bollywood films, like Vicky Kaushal's Chhaava at ₹130 crore. Ranveer previously worked on quirky ads for the brand. Bobby Deol joins after his web show success, while Sreeleela represents rising South Indian talent. The trio aims to bring power, glamour, and humour to the screen in this high-budget production. (Updated 18 Oct 2025, 14:36 IST; source: link)
Key Points
- Ching's Desi Chinese brand hired director Atlee for a ₹150 crore ad campaign
- Ranveer Singh, Bobby Deol, and Sreeleela will star in the commercial
- The shoot includes grand sets, VFX work, and multiple locations